Shelby Ripple has always lived at the intersection of two passions: collegiate athletics and higher education. As a lifelong sports lover and advocate, she’s built a career doing what she loves most — currently serving as Assistant Athletic Director for Executive Operations at Wayne State University, where she gets to champion student-athletes and shape the future of college sports entertainment every day.
Behind the game days and campus energy, Shelby is a dedicated BasBlue member investing in her own growth as a leader. She’s a graduate of our Executive Coaching cohort led by Nicole Wells Stallworth of Blueprint Scale — a program built around one-on-one coaching, cohort collaboration, and guest speakers who bring real-world leadership insight to the table.
Hear the impact, in her own words:
That’s the kind of transformation that doesn’t just show up on a resume — it shows up in how someone leads, decides, and carries themselves every single day.
